Social Media

Social Media

Social media generally refers to applications and websites that are created in order to connect people worldwide. In other words, it can be surely described as a passage of communication between two parties. Various platforms such as Facebook, Instagram, Twitter, and YouTube are part of the social media world, which allow you to create a profile, add feeds including images, videos, texts. The new era of social media does allow personalization of the post’s privacy and even the websites’ attributes as well.

The leading benefit of social media is the “support of ideas”, which surely raise the confidence of an individual as soon as they get to know that they are not the only ones to think this way. The other considerable advantage is the advertisement done on these platforms to lure customers, as companies spend most of their advertising expense on these websites and in result they get the fortune.

Social media influencers are actually flourishing the marketing process for thousands of companies globally. Social media influencers are the ones who somewhere influence an individual to make purchase regarding any of the product. An influencer can be a person that is being highly followed on the social media platforms.

I absolutely use social media like Facebook, Instagram, and Youtube and do follow some of the influencers described as below

Vidya VOX

Vidya Vox is an Indian-American singer and Youtuber born in September 1990. Her immigration from India to America was one of the factors, which persuaded Vidya to come in this profession and majorly emerging Indian classics and western music has become the most loved things by her fans. Mashups, song covers has made her social media handles flooded by followers and subscribers. (Vidyavox, 2019)

She pretty much has 5.4 million subscribers on Youtube and 909k followers on Instagram, she frequently uses her social media platforms to upload videos from her concerts and playback singing too. As an influencer marketer, she continuously uploads a variety of posts on social media promoting the brands she is associated with, like branded beauty treatments, clothes, and devices and almost earn $25,000 every weak. (Quora,2019)

Superwoman

Lilly Singh (Superwoman) is well famous Canadian Youtuber and comedian born in Toronto, ON. Parents from India has made her very connected and attached to the Indian cinema industry and that was the only start for this famous personality. She has begun her career from the Bollywood industry as a dancer. Recently, she has got the silver button from youtube after 10 million subscribers on her channel and become the sensation. Later on, she was awarded the highest earning female youtube artist by Forbes in 2017.  (IMDb, 2019)

She has 8.8 Million followers on Instagram and 14 million subscribers on Youtube. Moreover, she has separate vlog page as “Superwomanvlogs” with 2.8 Million subscribers where she has extensively uploaded her opinions regarding movies, not only this, the star has been solving the fan queries on live video chats as well. She has been paid in fortunes to be ambassadors of some of the popular brands and organizations like UNICEF and is never behind to flaunt her stylish outfits, gadgets and eating hobbies too. Lilly has the whooping net worth of $14 million majorly earned from social media platforms like Youtube. (Naibuzz, 2019)